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How to generate leads and grow your software business 

In Blog by brandnamixdev

Building a great software product is only half the job. If your software business isn’t actively generating leads, your pipeline won’t grow, no matter how strong your code is or …

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The biggest lies marketers promise clients  (and how to spot them) 

In Blog by brandnamixdev

If you’re an SME in South Africa, chances are you’ve been burned. By marketers. More than once. Marketers say they’ll boost your visibility. Marketers promise leads, likes, clicks, and fame. …

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How do I use digital marketing to build customer loyalty?

In Blog by brandnamixdev

Let’s not sugarcoat it—digital marketing and customer loyalty are the power couple your client retention dreams are made of. Think Beyoncé and Jay-Z, but with fewer music videos and more …

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How can I track the ROI of our digital marketing campaigns? 

In Blog by brandnamixdev

You’ve got content going out, ads running, and your social feed is looking great – but when someone asks what the ROI of all that digital marketing is, you freeze …

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Why is a marketing strategy important? 

In Blog by brandnamixdev

A marketing strategy isn’t just a fancy document—it’s your roadmap to success. Without a marketing strategy, you’re just throwing spaghetti at the wall, hoping something sticks. We’ve all been there—that …

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What is digital marketing? 

In Blog by brandnamixdev

Simply put, digital marketing is a form of marketing that leverages the internet and digital technologies to connect with customers.    At its core, digital marketing is about getting the right …